Canadian Marketing Week

Looking forward to speaking at Canadian Marketing Week next month. I am speaking on the Evolving Media Landscape and how we - all those involved marketing today - are being affected by this change. You can read more about the Digital Day and Awards Ceremony at the CMA Website. Let me know if you will be there and feel free to follow me on twitter as I will be tweeting from the event. My handle is @zara78

Love Good Statistics

I'm a sucker for good statistics - especially those game changing social media stats that are popping up all over the Internet. One of my favourites at the moment is "Do you Know 4.0" which has now had over 500,000 view on YouTube. Definitely worth a watch. Would love to know if you know of any other stats videos out there that are worth sharing?

Karl Lagerfeld

A lesson in social media for luxury brands....check out Chanels Karl Lagerfeld's twitter page...he follows noone. Everyone follows him. More to come on this shortly but would love to know what you think?
http://twitter.com/KARL_LAGERFELD