Just got back from Aspen after a fantastic Fortune Magazine Brainstorm: TECH 2010 conference.
Brainstorm: TECH is a gathering of the world's top technology and media leaders, entrepreneurs, innovators, and visionaries who come together to explore the trends that are changing the future of business.
We were given digital media prognostications from industry leaders such as Irving Azoff of Live Nation, Bobby Koitck from Activision Blizzard and Irwin Gotlieb from GroupM. We also attended or participated in deep dives around key topic areas such as "Hyperpersonalization" and "Mobile Advertising". The panel I spoke on "Building Brands Online" was a lively discussuion with co panelists Tom Bedecarre, Chris DeWolfe, Brian McAndrews, Barry Salzman, Mike Volpi and moderated by Wes Nichols.
More to come from Brainstorm TECH, so watch this space....
Monday, July 26, 2010
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